Each of our programs is backed by tested methodologies and benchmarks. A sample methodology for our Engagement and Activity Planning program is outlined below:

• Our build strategies combine top-down awareness (media relations, advertising campaigns and search marketing) with a grassroots approach (email newsletters and campaigns, user-generated content programs, microsites, landing pages, contests and promotions)
  
  
• We customize every program based on the needs of the client, the aspects of the prospective community
  
  
• We deliver primarily online to keep costs low, ideas fresh and develop infrastructure that can be used for multiple programs